At Dave’s Hot Chicken, we continue to dominate the fast casual chicken game by making great food and taking care of our guests. We’ve put together our own Local Restaurant Marketing Playbook that highlights the importance of staying active in our local communities to help our restaurants thrive. In a world where guests want is always changing, having a solid plan for local marketing is key. That way, Dave’s Hot Chicken isn’t just growing, but we’re also building strong, lasting relationships with our community, winning loyal fans along the way.
As you run your local restaurant marketing tactics, it’s important to keep track of your efforts to plan out your strategy for follow-ups and how you’re investing your local marketing spend. Below is a sample tracking worksheet you can use to keep tabs on your efforts.
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